March 05, 2025 6:02 pm
Coca-Cola’s campaign encourages consumers to pause and enjoy a Coke during halftime and other break moments. Pepsi’s response? Why wait for halftime when Pepsi is perfect for any time?
August 28, 2024 6:37 pm
Ad filmmaker Prahlad Kakkar recently took a trip down memory lane and recalled creating the famous Pepsi commercial featuring Aamir Khan and Aishwarya Rai.
January 26, 2024 4:53 pm
Prahlad Kakkar recalled the time when he had to put his foot down in front of 'perfectionist' Aamir Khan.
September 06, 2023 12:52 pm
It was 1993 and the Indian economy was two years into liberalisation. Cable television had entered our lives, thanks to the Gulf War in 1990, and then had decided to stay put. People had more channels to surf than ever before.
June 22, 2021 10:16 am
Even as Israel allowed a limited resumption of exports, Pepsi Gaza's Hamam al-Yazeji said that Israel has kept in place tightened measures on raw material imports, including carbon dioxide gas and syrup that the bottling company's factory needs to produce Pepsi, 7UP and Mirinda soda.
October 06, 2019 7:35 pm
Pepsi came up with the line “Yehi hai right choice, baby, Aha!” and in its initial campaign (directed by Mukul Anand) featured Indian pop star Remo Fernandes and film star Juhi Chawla. Although the jingle caught on, the drink itself was not really striking the sort of chord that the brand wanted. It would do so, with a little help from a current and two future Bollywood stars at the time.
June 28, 2019 11:14 am
Pepsi said Thursday that starting early next year, its Aquafina brand of water would be test-marketed in aluminum cans at some retailers and food-service providers.
August 09, 2018 2:11 pm
Six of the world's ten biggest food firms, including Nestle, Mondelez International Inc and Kellogg Co, have replaced their CEOs in the past three years.
January 30, 2017 6:54 pm
From Apple's Steve Jobs and Google's Sundar Pichai to Joseph Pulitzer – America is a land of immigrants
September 24, 2014 6:11 pm
Cold drinks with 5 per cent of juice from fruits produced by farmers can to help them find a new market for their produce.
June 22, 2020 6:05 pm
Ex-PepsiCo CEO Indra Nooyi is reportedly among the frontrunners for the post of World Bank CEO. US President Donald Trump is considering multiple candidates to nominate for the post and Nooyi's name is reportedly being considered.




