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T-Series has acquired the music rights for the much-awaited Aamir Khan-starrer ‘P.K’, which is directed by Rajkumar Hirani.
Set for a December 2014 release, P.K is a satire produced by Aamir Khan, Rajkumar Hirani, Vidhu Vinod Chopra and Siddharth Roy Kapur.
The company, headed by Bhushan Kumar, is looking at creating bigger and better marketing strategies to promote the music of their films. T-Series has already acquired the music rights of other big ticket films including ‘Happy New Year’ and ‘Kick’ this year.
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