Premium
This is an archive article published on July 10, 2014

Can you shun Facebook for 99 days?

What if you are asked to perform a different kind of fasting - to log out from Facebook for 99 days!

int(5) According to Facebook, a user spends an average of 17 minutes a day on the social networking service. According to Facebook, a user spends an average of 17 minutes a day on the social networking service.

What if you are asked to perform a different kind of fasting – to log out from Facebook for 99 days!

Do not fret as this is a challenge set out by a Dutch creative agency Just.

Called “99 Days of Freedom”, the non-profit initiative asks whether people would be happier without Facebook.

Story continues below this ad

It asks users to give up Facebook for a 99-day period, completing anonymous happiness surveys on days 33, 66 and 99.

According to Facebook, a user spends an average of 17 minutes a day on the social networking service.

For 99 days, it would mean 28 productive hours that can be used to learn some new skill, the agency said.

“We found that users have at least a ‘complicated’ relationship with Facebook,” Merjin Straathof, art director at Just, was quoted as saying in media reports.

Story continues below this ad

Then, after seeing the news of Facebook’s controversial emotion study, the agency launched this challenge.

“We landed on a 99-day period, hoping that such interaction will serve as a support group of sorts,” Straathof added.


📣 For more lifestyle news, click here to join our WhatsApp Channel and also follow us on Instagram

Latest Comment
Post Comment
Read Comments
Advertisement
Advertisement
Advertisement
Advertisement