A new year is upon us, and the self-help industrial complex is in full swing, pestering us to slim down, bulk up, become a new you, a better you, a happier you. Yes, it’s all about you. The 1970s may have been the Me Decade, but the naught years are shaping up to be the You Decade. Both outlooks reflect a firmly held and particularly American belief that happiness lies deep inside the inner you, or me. The self-help industry has it wrong. Social scientists studying happiness have found that external factors — quality of government, social interactions and, to an extent, money — determine our happiness more than anything else. In other words, happiness does not reside inside of you. Happiness is out there. National levels of contentment vary widely, from the morose Moldavians to the chronically cheerful Danes. Happiness, it turns out, is like oil. Some countries are awash in it; others are bone dry. Psychologists at the University of Leicester in Britain recently produced the world’s first map of happiness. Using data from the emerging science of happiness, they created a colour-coded atlas of bliss from Algeria to Zimbabwe. It’s not climate or topography or some mysterious “energy” that is at work, but national culture. Some cultures are simply better at producing happy citizens than others. Not surprisingly, democracies tend to fare better than dictatorships. Perhaps happy countries tend to embrace democracy and not the other way around. Trust of others is another prerequisite for a happy nation, and that is a troubling fact for fans of American happiness. In 1960, 58 per cent of Americans felt most people could be trusted. By the 1990s, only 35 per cent held that view. The US occupies a modest spot on the atlas of bliss. The map contains more than a few surprises. Latin American countries, for instance, are among the happiest in the world, despite their relative poverty and often shaky political situations. “The Latino bonus,” some researchers have dubbed this phenomenon. One explanation: the close family ties found in Latin American countries and among many Hispanics in the US. The emerging science of happiness has found that the single biggest determinant of our happiness is the quantity and the quality of our relationships. We can be anywhere, the apostles of a place-less future tell us, a message that dovetails nicely with the self-help movement’s we-can-be-happy-anywhere mantra. Rumours of geography’s demise, though, have been greatly exaggerated. Yes, technology has, in some cases, compressed distance, but not as much as we’ve been led to believe. Place matters even to those who forecast its demise. Which it does. Its role in our happiness and our psyche is a fact that the forces of globalisation and technology have failed to erode. That’s why each year about 40 million Americans pick up stakes. Sure, we move for career opportunities or for family (a desire for either greater proximity or distance). But for many Americans, moving is about happiness: the U-haul version of Horace’s legendary search for the Happy Isles. The forces of technology aren’t slaking our thirst for our own Happy Isles but stoking it. The number of people traveling — for work and pleasure — is on the rise, as packed airplane flights make painfully clear. So, at the dawn of another new year, I say: stop looking for the new you and, instead, book a flight. Or better yet, call a friend.
