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‘Our vehicle was on three wheels’

Call up their New Delhi office and you hear hymns in praise of Sri Krishna. Visit their sponge-iron plant in Champa, Chhattisgarh, and Senio...

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Call up their New Delhi office and you hear hymns in praise of Sri Krishna. Visit their sponge-iron plant in Champa, Chhattisgarh, and Senior Vice President A. K. Chaturvedi will show you a Radha-Govind temple under construction and explain how a turnaround is imminent.

‘‘Once we increase our plant area by 77 acres, Vastu will be in its perfect form,’’ Chaturvedi says. ‘‘Our vehicle (factory) was on three wheels. By covering its north-east corner we will add the fourth. No wonder, by God’s grace we will finally show profits this year.’’

Prakash Industries is a firm believer in the divine, something that flows from chairman Ved Prakash Agarwal, son of Basudev Agarwal, a wealthy businessman from Hissar, Haryana. Like many top defaulters, he too was a victim of the international steel recession.

By the mid-1990s, the foundations of Ved Prakash’s ambitious project — the 330-acre sponge iron plant in Champa — were shaky. It’s a familiar pattern: coal and power prices spiralled, steel prices crashed. And massive bank loans bogged down the company.

The defaults stand at Rs 360 crore today, unchanged since 1998, the year that Prakash Industries was declared a sick industry by BIFR, where it still remains.

Speaking to The Indian Express from Champa, Ved Prakash concedes that should penal and compound interest be added to the dues, their default figure would cross the Rs 500 crore mark. However, he says the new NPA law won’t be used against him because he has no disputes with bankers and after restructuring of loans, he’s paid back Rs 70 crore last year.

It was in 1981 that Ved Prakash decided to branch out from the existing family enterprise, Surya Roshini and diversify, first, into manufacturing TV picture tubes.

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Two plants were set up in Kashipur, Uttar Pradesh and Indore, Madhya Pradesh. Then, the company leapfrogged into what till the late 1980s looked like the road to El Dorado—steel. By the early Nineties, they had diversified into an array of products like PVC pipes, Video tapes, crushed iron ore, sponge iron and wind power.

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In 1980-81, when the company started their picture tube facilities, they had a turnover of Rs 1 crore. The division went in for two successive expansions in 1988 and 1989 and grabbed 25 per cent of the market.

For its Chamba plant, Agarwal got technology from Germany and in the mid-1990s was operating at 120 percent capacity. The company soon unveiled plans to manufacture various grades of special alloy steel and set up their own mining division. Their projected turnover for 1996-97 was Rs 1,000 crore. The maximum turnover Prakash could ever achieve: Rs 500 crore (2000-2001).

HOW THEY GOT THE MONEY

The expansion blitzkrieg was mostly funded by banks, led by ICICI. In all, they gave Prakash Industries Rs 360 crore. That this is just a fraction of the whopping Rs 35,000 that banks now have locked up in the iron and steel industry is another matter.

Apart from what company officials describe as the ‘‘crippling’’ rate of interest, the crash of the selling price of sponge iron, and the doubling of input costs of the high rate caused the company to crashland.

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However, while senior officials say that even during their worst phase, capacity utilisation at their Champa plant suffered a 35-40 percent dip, a visit to the plant shows workers still smarting from the long period of recession and labour unrest.

While the promoters of Prakash Industries claim to have kept their channels of communications open with conventional financial institutions despite their defaults, they have done much worse with borrowings made from some Non Banking Financial Institutions (NBFCs).

The company, for instance had topped the list of defaulters of DCM Finances and in June last year, when they tripped on payments twice even after rescheduling of loans, the lenders moved courts. Later a Metropolitan Magistrate in New Delhi issued non-bailable warrants against all company Directors, including the nominees of financial institutions (FIs) on Prakash’s Board.

‘If this plant closes, it will doom this town’

Following the move, I D Sharma, the legal advisor and one of the Directors of the company was even detained for a day. It was probably the bad publicity that the warrants generated that prompted Prakash Industries to put out newspaper advertisements asking all their fixed deposit holders to approach them for payments. Ved Prakash describes the incident as ‘‘unfortunate.’’ He says, ‘‘Our borrowings from the NBFCs were all short-term loans that have all been settled. Some NBFCs use muscle power to get their money back. Our man was out in one day and the other warrants were cancelled soon.’’

Company officials now say with the steel industry recovering, Prakash Industries hopes to bounce back within two years. ‘‘Our company was struck with the same malaise that affected most steel companies and almost all our competitors,’’ says company director Vipul Agarwal. ‘‘We hope to soon make a profit and come out of the red.’’

AND HOW THEY GOT AWAY, OR DIDN’T

Bosses of Prakash Industry say that if they are expecting to close the financial year with a Rs 600-crore turnover and show a net profit after a long gap, it is only because they completed their expansion plans by the time the steel industry was buffeted by recession.

Two other factors may have set this company on a near-recovery path. One, the Government finalised allotment of a captive coal mine for Prakash Industries, located 100 kilometres away from their sponge iron plant. Two, their power co-generation plant, also located at Champa, became operational in 2001, assuring them of uninterrupted electricity supply.

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Ved Prakash Agarwal says that after paying back Rs 70 crore to bankers last year, they had a firm repayment plan in place and intend to repay Rs 100 crore every year. When asked about the labour unrest and reports about hundreds of employees being laid off, Agarwal claimed they were actually rehabilitated since their rolling mill were re-located in 1996.

‘‘We switched from manufacturing heavy structural steel to medium structural steel. We did suffer an internal crisis then, but it has been peaceful thereafter. We now have 2,000 people on our rolls.’’

Director Vipul Agarwal adds, ‘‘far from running away from reality, this is one promoter who has a feeling of guilt about the company’s unpaid loans. He is determined to pay back everything.’’

From the homepage

Ritu Sarin is Executive Editor (News and Investigations) at The Indian Express group. Her areas of specialisation include internal security, money laundering and corruption. Sarin is one of India’s most renowned reporters and has a career in journalism of over four decades. She is a member of the International Consortium of Investigative Journalists (ICIJ) since 1999 and since early 2023, a member of its Board of Directors. She has also been a founder member of the ICIJ Network Committee (INC). She has, to begin with, alone, and later led teams which have worked on ICIJ’s Offshore Leaks, Swiss Leaks, the Pulitzer Prize winning Panama Papers, Paradise Papers, Implant Files, Fincen Files, Pandora Papers, the Uber Files and Deforestation Inc. She has conducted investigative journalism workshops and addressed investigative journalism conferences with a specialisation on collaborative journalism in several countries. ... Read More

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