TRAIs suggestions on charging carriage fees under the digital addressable system regime which is set to roll out in Delhi,Chennai,Mumbai and Kolkata from July 1 has left broadcasters unhappy.
News Broadcasters Association (NBA) said it was shocked and dismayed at Trais new notification which has legitimised payment of steep carriage fees.
The primary purpose of digitization was to increase the number of channels broadcasted. The objective was to give consumers greater choice and to eliminate the phenomenon of carriage fees,which were being charged due to capacity constraints, the NBA said adding that the notification has actually legalised the practice of carriage fees and given distributors the freedom to unilaterally set the amount of carriage fees broadcasters must pay.
The NBA asked Trai to have a re-look and take corrective steps.