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Journalism of Courage
Japanese auto major,Toyota,will commence bookings for its much-awaited small car,Etios,in India next month and is targeting a sale of 65,000 units next year,a top company official said.
“We have decided to launch Etios next month in Bangalore and will start bookings in the first week of December,” Toyota Kirloskar Motor’s Managing Director,Hiroshi Nakagawa,said.
The Japanese car major,which is present in the country through a joint venture with the Kirloskar Group is investing Rs 3,200 crore to set up its second manufacturing facility in Bangalore to roll-out its first small car in India.
“We are eyeing a sale of 65,000 units out of a total target of 1.5 lakh units across models next year,” he said.
The Toyota official,however,declined to divulge the price.
The company,which will launch both hatchback and sedan under the Etios series,has chosen to launch the sedan first in December and then its compact hatch Etios three months later.
“We will first launch the Etios sedan variant and later the hatchback. The hatchback variant will be launched three-months after the sedan launch,” he said.
